June 29, 2022

Haresh Nayak launches Connect Network, Marketing & Advertising News, ET BrandEquity

Haresh Nayak (file photo)

Former Dentsu veteran Haresh Nayak has launched a new independent company, Connect Network.

“This is an independent network for all clients and agencies. With technology playing such an important role, we are also trying to connect AdTech with MarTech to make communication more action-oriented and results-oriented. We will bring the best talent, technology, commerce and experience, as our core service to our customers through, ”said Nayak.

“With access to a diverse and comprehensive range of marketing solutions spanning brand advertising, brand experiences, corporate social responsibility (CSR), buyer marketing, outdoor signage, sports marketing, city solutions intelligent and many specialized communication services to improve results. results for our customers, ”the company said in a press release.

Based in Mumbai, Connect Network will also have operations in Delhi, Bengaluru, Kolkata and Ahmedabad. Connect Network strives to be a leader at all consumer connection points in our effort to bring human and business insights with the convergence of technology to create rewarding experiences.

Nayak is the former President of Posterscope APAC and COO, Dentsu Media Brands, MD, Posterscope India. Nayak left Posterscope in September.

Nayak joined the agency in 2008 as Managing Director, Regional Director, Posterscope APAC. In 2018, he was elevated to Group Managing Director, Posterscope South Asia.